What did we do?
Operating with a production infrastructure based in İzmir and a wide branch network, Fıstık Baklava is a strong brand that offers products at high quality standards by combining traditional Gaziantep baklava mastery with modern production processes.
As 5Brand, we have designed a holistic brand management model that covers all communication and marketing processes of the brand in branding, web design, SEO, social media management and video production studies that we carry out for Fıstık Baklava. With the developed corporate identity, the brand’s traditional mastery and premium perception of taste has been transformed into a strong and distinctive visual language, while the website has been redesigned with user experience and a performance-oriented infrastructure.
Thanks to this structure supported by SEO studies, the brand; Baklava has been made more visible in search engines in Gaziantep Baklava and Dessert categories and has been transformed into a powerful digital platform that can reach its target audience directly. With social media management and video production works, products, production process and brand experience were presented with a lifestyle-oriented narrative and a sustainable communication structure that establishes an emotional connection with the user was created.
With this holistic management approach, Fıstık Baklava; In digital, it has not only a brand that offers products, but also has a strategic brand structure located in the sector with its strong identity, consistent communication language and high visibility.